Accessible High Horology

In-House Collection

Maison Laurane's own designs and development. The in-house collection features true marvels of watchmaking designed to be accessible, staying true to Lurane's vision

V8 Hyperwatch (All Colors)

V8 Hyperwatch (All Colors)

V8 Hyperwatch (All Colors)

Sale price  $990.00 Regular price  $2,190.00
Racer Skeleton (All Colors)

Racer Skeleton (All Colors)

Racer Skeleton (All Colors)

Sale price  $390.00 Regular price  $2,190.00
Lucid Dream (All Colors)

Lucid Dream (All Colors)

Lucid Dream (All Colors)

Sale price  $190.00 Regular price  $640.00

Curation #1

Maison Laurane uses a "drop" system for curations, releasing one curated set of watches in collaboration with exciting up-and-comers at a time. When they sell out, they never restock

Lurane x Megir Oceaner Skeleton (All Colors)

Lurane x Megir Oceaner Skeleton (All Colors)

Lurane X Sapphero Royalty (All Colors)

Lurane X Sapphero Royalty (All Colors)

Lurane X Mark Fairwhale 8 Ball

Lurane X Mark Fairwhale 8 Ball

Lurane X Mark Fairwhale 8 Ball

Sale price  $210.00 Regular price  $740.00
Lurane X Daniel Gorman Space Rider (All Colors)

Lurane X Daniel Gorman Space Rider (All Colors)

Lurane X Daniel Gorman Space Rider (All Colors)

Sale price  $1,090.00 Regular price  $3,190.00

Our Story

Our founder—Maison—has been a very private luxury watch collector for the past three decades. Spending sometimes hundreds of thousands on a single timepiece, Maison realized that high horology needs to be made accessible, as it's unfair to keep such a wonder from the public.

With this mission in mind, Maison started traveling the world, researching and curating watches from independent watchmakers who share his mission—making high horology accessible.

After years of exploration, Maison finally launched this self-titled project, an exclusive retailer of independent, hidden-gem watchmakers, along with in-house developments—all optimized to support his vision of providing high horology to all.

"The pinnacle of watchmaking is the intersection between innovation and affordability."

-Maison Lurane